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by Himme, Alexander in Marketing: Zeitschrift für Forschung und Praxis Vol. 28, No. 3 (2006), p. 169-182
...41922054 41922054 ger GBVCP ger Himme, Alexander verfasserin aut Empirische Verallgemeinerung des...

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    by Himme, Alexander in Marketing: Zeitschrift für Forschung und Praxis Vol. 34, No. 2 (2012), p. 140-158
    ...41922235 41922235 ger GBVCP ger Himme, Alexander verfasserin aut Brand Extension versus Co-Branding...

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        by Himme, Alexander in Journal of business economics : JBE Vol. 79, No. 9 (2009), p. 1051-1098
        ... Assessment of Empirical Research Himme, Alexander in Journal of business economics : JBE Berlin : Springer...
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          by Himme, Alexander In Projektmanagement aktuell Vol. 18, No. 4 (2007), p. 16-23
          ... natliz Erfolgsfaktoren des Kostenmanagements Empfehlungen für Kostenmanagementprojekte Alexander Himme...
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            by Himme, Alexander in Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung Vol. 21, No. 7 (2009), p. 402-408
            ... - Ergebnisse einer empirischen Untersuchung Himme, Alexander in Controlling : Zeitschrift für...
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              by Himme, Alexander in Marketing : ZFP : journal of research and management Vol. 28, No. 3 (2006), p. 169-182
              ... Forschung auf diesem Gebiet. Himme, Alexander in Marketing : ZFP : journal of research and management...
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                by Himme, Alexander in Journal of management control : Zeitschrift für Planung & Unternehmenssteuerung Vol. 23, No. 3 (2012), p. 183-210
                ... strategic cost reduction results from an empirical survey of German cost reduction projects Himme, Alexander...
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                  by Fischer, Marc in International journal of research in marketing : IJRM : official journal of the European Marketing Academy (2016)
                  ... health of firms Fischer, Marc Himme, Alexander in International journal of research in marketing : IJRM...
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                    by Fischer, Marc in International journal of research in marketing : IJRM : official journal of the European Marketing Academy Vol. 34, No. 1 (2016), p. 137
                    ... likely to be suboptimal. Fischer, Marc Himme, Alexander in International journal of research in marketing...
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                      by Himme, Alexander in International journal of research in marketing : IJRM : official journal of the European Marketing Academy Vol. 31, No. 2 (2014), p. 224-238
                      ... Himme, Alexander Fischer, Marc in International journal of research in marketing : IJRM : official...
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                        by Andreßen, Thomas In Der Betriebswirt : Management in Wissenschaft und Praxis Vol. 50, No. 4 (2009), p. 21-27
                        ...-Systemen von Thomas Andreßen und Alexander Himme Ill., graph. Darst. Zsfassung in engl. Sprache Andreßen...
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                          by Fischer, Marc in Journal of business economics : JBE Vol. 77, No. 5 (2007), p. 539-574
                          ... follower: Which entry strategy should you prefer? Fischer, Marc Himme, Alexander Albers, Sönke in Journal...
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                            by Schnittka, Oliver in Journal of business economics : JBE Vol. 87, No. 7 (2017), p. 943-984
                            ... Himme, Alexander Papies, Dominik Pellenwessel, David in Journal of business economics : JBE Berlin...
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