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Showing 1 - 20 of 31 for search: 'Aspara, Jaakko', query time: 1.4s
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by Aspara, Jaakko in Marketing Letters Vol. 26, No. 2 (2015), p. 201-211
...24571170 24571170 ger GBVCP eng Aspara, Jaakko Selling losers and keeping winners: How (savings...

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    by Aspara, Jaakko In: Socio-economic review (2014), 12 ; H. 4, S. 667-693
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      by Aspara, Jaakko in The journal of behavioral finance : a publication of the Institute of Behavioral Finance Vol. 14, No. 3 (2013), p. 195-212
      ... Perceptions In Stock Investing: Effects On Investment Considerations, Optimism and Confidence Aspara, Jaakko...
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        by Aspara, Jaakko in Journal of business research : JBR Vol. 66, No. 5 (2013), p. 593-602
        .... capturing value: Strategic emphases and financial performance implications Aspara, Jaakko Tikkanen, Henrikki...
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          by Aspara, Jaakko in The international journal of bank marketing : IJBM Vol. 28, No. 3 (2010), p. 193-222
          ... expected financial returns: The influence of product and brand evaluations Aspara, Jaakko Tikkanen...
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            by Aspara, Jaakko in European journal of marketing : EJM Vol. 49, No. 5/6 (2015), p. 943-967
            ... through which product-featuring ads may affect investors’ willingness to invest in companies. Aspara...
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              by Aspara, Jaakko In The marketing review Vol. 8, No. 1 (2008), p. 43-60
              ... Significance of corporate brand for business-to-business companies Jaakko Aspara; Henrikki Tikkanen Aspara...
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                by Aspara, Jaakko in The journal of behavioral finance : a publication of the Institute of Behavioral Finance Vol. 12, No. 2 (2011), p. 78-90
                ... Motivations to Invest in Stocks: Beyond Expected Financial Returns and Risks Aspara, Jaakko Tikkanen, Henrikki...
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                  by Aspara, Jaakko in European journal of marketing : EJM Vol. 45, No. 9 (2011), p. 1446-1470
                  ... market: The impact of company identification on individuals' investment behaviour Aspara, Jaakko Tikkanen...
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                    by Aspara, Jaakko in Consumption, markets & culture Vol. 20, No. 1 (2017), p. 12-34
                    ... mature markets, advertising will not increase the total consumption demand of a product category. Aspara...
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                      by Aspara, Jaakko in Consumption, markets & culture (2016), p. 1-23
                      ... case study of policy-making for alcohol advertising Aspara, Jaakko Tikkanen, Henrikki in Consumption...
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                        by Aspara, Jaakko in International journal of research in marketing : IJRM : official journal of the European Marketing Academy Vol. 31, No. 1 (2014), p. 117-121
                        ... predicts male consumers' choices of gender-imaged products Aspara, Jaakko Van Den Bergh, Bram in...
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                          by Aspara, Jaakko in Journal of strategic marketing Vol. 18, No. 1 (2010), p. 39-57
                          ... replication: financial performance implications of strategic emphases Aspara, Jaakko Hietanen, Joel Tikkanen...
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                            by Aspara, Jaakko in Marketing letters : a journal of research in marketing Vol. 26, No. 2 (2015), p. 201-211
                            ... portfolio loss salient, and (3) prime it by explicitly mentioning a goal with a clear-end state. Aspara...
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                              by Andrews, Michelle in Journal of Marketing Vol. 78, No. 6 (2014), p. 120-142
                              ... researchers and managers alike. research-article gnd f research-article DE-601 Luo, Xueming Fang, Zheng Aspara...

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                                by Luo, Xueming in Journal of Marketing Vol. 78, No. 2 (2014), p. 20-33
                                ... contingencies. research-article gnd f research-article DE-601 Andrews, Michelle Song, Yiping Aspara, Jaakko in...

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                                  by Aspara, Jaakko in Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology Vol. 27, No. 4 (2017), p. 448-455
                                  ... Society for Consumer Psychology Aspara, Jaakko Luo, Xueming Dhar, Ravi in Journal of consumer psychology...
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                                    by Luo, Xueming in Journal of marketing Vol. 78, No. 2 (2014), p. 20-33
                                    ... 330 wiw natliz Group-Buying Deal Popularity Luo, Xueming Andrews, Michelle Song, Yiping Aspara, Jaakko...
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                                      by Aspara, Jaakko In Journal of global scholars of marketing science : bridging Asia and the world : JGSMS Vol. 23, No. 2 (2013), p. 196-212
                                      ... mechanisms in project marketing an agenda for inquiry Jaakko Aspara, Joel Hietanen, Antti Sihvonen and...
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                                        by Aspara, Jaakko in European journal of marketing : EJM Vol. 45, No. 4 (2011), p. 596-631
                                        ... three resource classes: Market/customer intelligence, brands/bonds and technologies/processes Aspara...
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