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"One best way" oder Varietät? Strategien und Organisationsstrukturen von Großunternehmen im Prozess der Internationalisierung.

In the context of an emerging global economy, once successful strategic orientations of companies are considered as outdated by some observers. New and more ambitious global strategies necessitate a—possibly uniform—structural response. Can we thus expect convergence in the structure of... Full description

1st Person: Beyer, Jürgen
Source: in: Soziale Welt (2001), Vol. 52 (1), p. 7-28
Type of Publication: Article
Published: 2001
Online: Full text open access
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