Which factors affect the duration of hot topics on social media platforms?
Hot topics, as a common phenomenon on social media platform, play a major role in public opinion. This paper aims to discuss the issues about the duration of hot topics: which factors influence the duration of a hot topic on a social media platform? To answer this question, Cox regression model... Full description
|1st Person:||Zhao, Jinlou|
|Additional Persons:||Gao, Hongyu; Li, Yongli; Liu, Jiaguo|
in Quality & quantity : international journal of methodology Vol. 51, No. 5 (2017), p. 2395-2407
|Type of Publication:||Article|