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How Do Respondents Process Stated Choice Experiments? Attribute Consideration under Varying Information Load

The popularity of stated choice (SC) experiments has produced many design strategies in which researchers use increasingly more 'complex' choice settings to study choice behaviour. When the amount of information to assess increases, we wonder how an individual handles such information in making a... Full description

1st Person: Hensher, David A.
Source: in Journal of applied econometrics Vol. 21, No. 6 (2006), p. 861-878
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Type of Publication: Article
Language: English
Published: 2006
Keywords: research-article
Online: Volltext
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